The Right Mask for the Right Task

The year 2020 has been full of ups and downs. Well… mostly downs. It all started with the COVID-19 pandemic which slowly but steadily made its way to every corner of the world. The pandemic has impacted all of our lifestyles in more ways than one. Everyone has their own way of coping with the situation at hand, such as athletes, fitness aficionados and sportspeople who have started stepping out for long walks and jogs, and the latest trend, i.e. cycling.

However, as people are in a rush to protect themselves from the virus, what they need to understand is that there are different masks specifically designed for different purposes and activities. As an example, an antiviral N95 mask is not advisable during physical exercise as it increases resistance to breathing and leads to discomfort.

Through this blog, we wanted to shed some light on this important and often overlooked topic. Being in the protective solutions industry for the past 5 years, we have conducted thorough research and come up with different types of masks- namely Airific 2.0, O2 Curve Mask and idMASK.

The Airific 2.0 Mask is our latest product offering, especially created as a shield against the COVID-19. Being an antiviral, antipollution and antibacterial mask, the Airific 2.0 is an all-in-one solution in your fight against coronavirus, pollution, dust, bacteria and other pollutants. It is the first face mask in India that uses a nanotechnology filter in the middle layer to offer >96% Viral Filtration Efficiency. Standard masks, which are somewhat porous, cannot filter nanoparticles smaller than 0.3 microns whereas the Airific 2.0, with a filter made using nanotechnology, has been laboratory tested and proven to effectively capture >96% of all nanoparticles down to 0.1 microns. The Airific 2.0 also captures particles with a low pressure drop, making it extremely comfortable with the lowest breathing resistance as tested by Nelson Labs, USA. It is also available in 5 different sizes to deliver a customized fit for every face type. You can buy this antipollution and antiviral mask for INR 995.

Moving on to the O2 Curve Mask which is one of our premium products built with science, technology and design. It provides 99.9% Viral Filtration Efficiency from nanoparticles and harmful PM 2.5 particles, dust, bacteria, pollen and other airborne contaminants. The reusable mask features replaceable filters for normal use and sports use. It has unique straps with ultra-soft ear loops and a magnetic clip for minimal hair disruption. The O2 Curve also comes with a silicone seal to prevent any air leakage and a European valve with an anti-fog technology. Priced at Rs. 6,999, our mask has been spotted on celebrities such as Ranbir Kapoor, Ishaan Khatter as well as Mr. Gaurav Gogoi, Deputy Leader of the INC in the Lok Sabha.

Our third mask category is called idMASK, a sports pollution N90 mask with a shatter-proof shield and a silicone seal to keep it in place. While it keeps out 90% of PM2.5, it is easier to breathe with when on the run (presenting a resistance of 60-70% less than an N99). The mask is available in 3 sizes and can be worn with or without a shield with replaceable filters. The recommended filter life is 6-8 weeks if used for an average of 1 hour daily for sports or fitness related activities. You can buy this sports pollution mask for INR xx.

While COVID -19 is surely the main issue at hand, we must be prepared for possible pandemics and illnesses in the future because as they say, prevention is better than cure! So choose wisely and join us in our endeavour to make the world a safer place to live in.